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Association of Fundraising Professionals: Southern Arizona Chapter

Building Relationships Through Social Media

The world is evolving and Social Media has become a necessity for fundraising professionals to build robust networks and engage with donors and the community.

This session will introduce the tools and how they are used, and give real world examples that can beĀ  immediately implemented into fundraising programs. Learn how to develop a strategy and leverage the various online platforms to meet the objectives of a campaign. Presented by Kerry Stratford, Principal and Chief Brand, Creative and Interactive Strategist of Caliber Group, a marketing, PR and interactive firm with offices in Tucson and Phoenix.

Members - $26.0

Nonmembers - $36.35